The BALLY Blonde
I have always wanted to get a 'BALLY' thing at some point or another.. but Im afraid their new Villemot Collection is so out of this world.
For me Bally represented class and elegance.. I assume they wanted to extend their target market, by appealing to more segments. Though I believe in order to do so you need to stick to your image and values instead of creating a totally different image.
What do you think?
You like?!
Labels: bally, Fashion, Marketing, target market, The Bally Blonde, Villemot Collection
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